Post by account_disabled on Mar 9, 2024 3:39:23 GMT
The head of communication at Semrush, the well-known SEO and SEM tool, published a series of reflections on Twitter in which he shows very interesting data regarding the volatility of the SERP . The summary is clear: the pace of change is increasingly higher over time. This means that positions are continually evolving and the condition is particularly relevant in the year 2021. What is volatility in serp Subjects What is volatility in serp Mobile and desktop on Google Serp volatility peaks What does all this mean? SERP volatility includes confirmed and unconfirmed fluctuations in Google search ranking. By this term we mean the way the results move. If once a certain result was almost always confirmed, today the trend is evolutionary. Mobile and desktop on Google As Search Engine Land points out , in fact, this year's desktop results are 68% more volatile than 2020. There is a noticeable increase in the days on which positions change.
The high volatility of the SERP is clear in this graph which compares Venezuela Phone Number the two periods. Increases the volatility of the SERP according to Semrush Increases the volatility of the SERP according to Semrush The situation is even more accentuated if we take mobile into consideration. In this case the volatility of the SERP reaches 84%, positioning itself as a real case study for those interested in SEO optimization. The summary is clear: every position achieved is evolving. Serp volatility peaks All this without considering that there is also another factor to consider: the pace of evolution. The volatility of the SERP has always fluctuated between normal and high, with an increase in peaks in which there have been real revolutions. In short, we dance more.
Must read: How to optimize a WordPress post What does all this mean? Simple, there is always something to study and monitor. The work to be done for SEO optimization is not a one-off - that is, once in a lifetime - but represents a process that must always be optimized and modified to obtain a noteworthy result over time. Maintaining the pace of updates and evolution of the SERP can help us plug any losses or understand why we have been rewarded . In this way we can act both to find the solution to the problem and to make the most of the traffic that is arriving. Click to rate this article! [Total votes: 2 Average: 3 ] yasr-loader AboutLatest Posts Riccardo Esposito Riccardo Esposito Copywriter at My Social Web Blogger for Serverplan, freelance web writer and author of My Social Web. I write every day. I have published 3 books dedicated to the world of blogging and web copywriting. Tags:seo Discussion Leave a comment Your email address will not be published.
The high volatility of the SERP is clear in this graph which compares Venezuela Phone Number the two periods. Increases the volatility of the SERP according to Semrush Increases the volatility of the SERP according to Semrush The situation is even more accentuated if we take mobile into consideration. In this case the volatility of the SERP reaches 84%, positioning itself as a real case study for those interested in SEO optimization. The summary is clear: every position achieved is evolving. Serp volatility peaks All this without considering that there is also another factor to consider: the pace of evolution. The volatility of the SERP has always fluctuated between normal and high, with an increase in peaks in which there have been real revolutions. In short, we dance more.
Must read: How to optimize a WordPress post What does all this mean? Simple, there is always something to study and monitor. The work to be done for SEO optimization is not a one-off - that is, once in a lifetime - but represents a process that must always be optimized and modified to obtain a noteworthy result over time. Maintaining the pace of updates and evolution of the SERP can help us plug any losses or understand why we have been rewarded . In this way we can act both to find the solution to the problem and to make the most of the traffic that is arriving. Click to rate this article! [Total votes: 2 Average: 3 ] yasr-loader AboutLatest Posts Riccardo Esposito Riccardo Esposito Copywriter at My Social Web Blogger for Serverplan, freelance web writer and author of My Social Web. I write every day. I have published 3 books dedicated to the world of blogging and web copywriting. Tags:seo Discussion Leave a comment Your email address will not be published.